Halloween Horror Nights '26

Halloween Horror Nights is an event that Universal Studios hosts during the Fall season in which they turn their amusement parks into spooky attractions with scary scenic walkthroughs. I created a lineup that plays to millienia nostalgia and offers strong visual elements to use in the design, along with correlating posters and merchandise. This project highlights my skills and focus in photoshop, color matching, branding, layout, merchandising, and social marketing.